The Travel channel last year gambled that Television viewers would be interested in watching a weekly poker series. That gamble paid off. Ratings for the World Poker Tour grew steadily during the first year and it became the highest rating show for the network. The introduction of a camera showing the players hole cards made it possible for viewers to feel like they were part of the action. The Travel Channel has options to broadcast the World Poker Tour for the next five years. All indications are that the show will continue to grow each week and prove to be a bigger winner in seasons to come.